Childcare CRM software built for your center.

Stop losing families to slow follow-ups and scattered spreadsheets. Childcare CRM software tracks every inquiry and automates follow-ups. It gives you a clear view of your enrollment pipeline.

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What is a childcare CRM?

A childcare CRM (Customer Relationship Management) is software designed specifically for daycares, preschools, and childcare centers. It manages the entire parent relationship lifecycle. From first inquiry to graduation day, a CRM keeps every interaction with a family organized and accessible.

A daycare CRM understands childcare workflows. Its enrollment pipeline has stages like "Tour Scheduled" and "Application Submitted" for each family. It also covers waitlists, parent communication preferences, and billing and attendance. A purpose-built CRM makes sure no inquiry is lost to a missed follow-up. The leads you already paid to generate turn into enrolled families.

From the first tour to the first day, without a lost form.

From first inquiry to enrolled.

01

New inquiry

Capture inquiries from your website, phone calls, walk-ins, and referrals. Every lead gets a profile with contact details, child age, preferred start date, and notes from conversations.

02

Tour scheduled

Automated email sequences keep families engaged, including follow-ups for tour no-shows. None of it adds to your daily workload.

03

Application submitted

Automated reminders chase incomplete applications so nothing slips through the cracks.

04

Enrolled

The pipeline connects to billing. See payment status, forecast monthly revenue from pending enrollments, and spot families with outstanding balances at a glance.

Childcare CRM features.

Capture leads, manage your enrollment pipeline, and build lasting parent relationships.

Lead capture & tracking

Capture inquiries from your website, phone calls, walk-ins, and referrals. Every lead gets a profile with contact details, child age, preferred start date, and notes from conversations.

Enrollment pipeline

Visualize every family’s journey from first inquiry to enrolled. Track stages like New Inquiry, Tour Scheduled, Tour Completed, Application Submitted, and Enrolled. Nothing slips through the cracks.

Parent communication hub

Send messages, announcements, and newsletters to prospective and current families. All communication history stays in one thread. Any staff member can pick up where the last one left off.

Automated follow-ups

Set up email sequences for tour no-shows, waitlisted families, and incomplete applications. Automated reminders keep families engaged without adding to your daily workload.

Revenue tracking

Connect your enrollment pipeline to billing. See payment status and forecast monthly revenue based on pending enrollments. Identify families with outstanding balances at a glance.

Analytics & reporting

Track conversion rates from inquiry to enrollment, average time-to-enroll, lead sources that perform best, and seasonal enrollment trends. Make data-driven decisions about marketing spend.

Who uses a childcare CRM?

A CRM helps you enroll more families with less effort.

Single-center directors

Managing inquiries across phone, email, and walk-ins without letting families slip through the cracks. A childcare CRM gives you one inbox for all leads. It sends automatic reminders to follow up after tours.

Growing centers

Scaling from paper and spreadsheets to a real enrollment pipeline. See exactly where each prospective family stands, identify bottlenecks in your enrollment process, and forecast revenue with confidence.

Questions, answered

A childcare CRM is software that helps daycares and preschools manage parent inquiries and track enrollment pipelines. It automates follow-ups and helps build stronger relationships with families. It replaces spreadsheets and generic sales tools with workflows built for how childcare centers actually operate.

A childcare CRM includes enrollment stages like tour scheduled, application submitted, and waitlisted. It also includes parent portals, integrated billing, and attendance tracking. You get childcare terminology and workflows out of the box.

Not with Bloomily. It combines childcare management (attendance, billing, daily reports) with CRM features (lead tracking, enrollment pipeline, automated follow-ups). This means no data silos, no duplicate entry, and one login for your team.

Automated follow-ups eliminate manual email tracking. Pipeline views replace sticky notes and spreadsheets, and integrated forms reduce data entry. Directors spend less time on admin and more time with families.

Yes. Bloomily captures leads from your website contact forms, phone inquiries, walk-ins, referrals, and social media. Each lead enters your enrollment pipeline automatically, with its source tracked. You can see which marketing channels drive the most enrollments.

Trusted by schools, camps and home daycares
  • Flagstaff Academy
  • The Aronoff Preschool at the Merage JCC
  • Adelphi University
  • MOSAIC Learn and Play
  • Restoration Worship Center
  • Yeshiva Schools

Check us before you commit.

Three things directors ask before they start, answered where you can read them.

  • Every fee on the page.

    Cancel within 60 days of your first charge, and your money comes back automatically.

    How the guarantee works
  • Help whenever you need it.

    AI help is built in, plus full support from our team. Ask a question, and it answers from your own records.

    How AI help works
  • Children’s data deserves grown-up care.

    Encrypted on the way and at rest. Each program’s records are walled off. We never hold card numbers.

    Trust and security

See it with your name on the door.

One flat price per location, never per child. $199 a month billed yearly ($2,388), or $249 month to month. Free for home daycares up to 18 children. Every fee is on the pricing page.

Sign up today and set up in an afternoon.

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